production specs sheet

All dates are current as of 11/22/19.
*Mail dates are approximate

Material Requirements:

SWOP standards apply. Digital materials only. Preferred file format is PDF (PDF ⁄ X-1a or greater) files created for 300 dpi with a total density of 300%. A SWOP proof is recommended for color ads. Files can be submitted via email or by FTP download, or uploaded to publisher’s FTP. Publisher accepts no responsibility for errors resulting from materials submitted that do not meet the above criteria or arrive after the material due date. For production-related questions, contact Bethany Lewis at: bethany@salesandmarketing.com or 612-723-1222.

Delivery & Contact Information:

For FTP instructions, contact Bethany Lewis by phone or email: bethany@salesandmarketing.com or 612-723-1222

PDF files under 10MB email to: bethany@salesandmarketing.com

Digital Sponsorship – Banners

970 × 250 billboard
(or 728 × 90 leaderboard)
300 × 250 premium square
300 × 600 skyscraper

  • .GIF, .JPEG files only.
    (Active content is not allowed for 300 × 250 banners in SMM Monitor eNewsletter — please submit at least one GIF or JPEG 300 × 250 with your file package)
  • 40K max file size for run-of-site.
  • Third-party ad serving allowed.
  • File and/or ad tags to be provided 3 business days prior to scheduled start date.
  • Activation of digital sponsorship is reliant on timely submission of acceptable ad files by the advertiser.

Retargeting – Banners
Any standard IAB size

  • GIF, JPEG files only.
  • 150K maximum file size.
  • Third-party ad serving allowed.
  • File and/or ad tags to be provided 3 business days prior to scheduled start date.
  • Activation of retargeting campaign is reliant on timely submission of acceptable ad files by the advertiser, and may be affected by GoogleAds processing queues and timelines.

HTML Opportunities

HTMLs are graphic e-mails, co-branded with Sales & Marketing Management magazine, and sent to selected demographics from the Sales & Marketing Management magazine database.

Materials are due 3 business days prior to transmission date.

Please send all ad files to bethany@salesandmarketing.com